Metáfora
Metáfora is a brazilian project. It´s very intersting to realize how easy is the conversation in our markets. As Tom Matrullo said once the gigantus homos analiticus have a suspicious mind. I do believe that countries like Brazil, India and... Italy(?) have a diferencial for new markets approaches.
A Conversation sparked by Christopher Locke's 'Gonzo Marketing: Winning Through Worst Practices'. Started by Jeneane Sessum in 2001, Gonzo Engaged was the first Blogger.com team weblog. Let the games continue.
Friday, July 19, 2002
An Open Source Project
Let me introduce the Metáfora Project. It´s a kind of open researching and developing of ideas based on the open source initiative ans free software movement. But instead to aplly it to software we are working to catalize the conversation in markets. Using the colective intelligence and copyleft concepts to the intelectual production.
The Metáfora site uses the wiki interface in order to to ensure to all its members the ability to add new ideas and projects to add news ideas and projects. We have already about 55 members (and growing speedy) and several new projects (including the Daniel Pádua´s Blogchalking). I really think it´s going to succed as an engaged pro active community case. BTW... it´s written in portuguese... no translation till now
Let me introduce the Metáfora Project. It´s a kind of open researching and developing of ideas based on the open source initiative ans free software movement. But instead to aplly it to software we are working to catalize the conversation in markets. Using the colective intelligence and copyleft concepts to the intelectual production.
The Metáfora site uses the wiki interface in order to to ensure to all its members the ability to add new ideas and projects to add news ideas and projects. We have already about 55 members (and growing speedy) and several new projects (including the Daniel Pádua´s Blogchalking). I really think it´s going to succed as an engaged pro active community case. BTW... it´s written in portuguese... no translation till now
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