Here's an idea that struck me last summer when CA was going through power cuts every time it got hot.
Pass a law requiring all Air Conditioning to be solar powered.
Baseload electricity can nicely be supplied by Nuclear & Hydro (or Gas if you must - we should still stop using Coal, and reduce dependency on Oil).
The bulk of the power spikes in hotter parts of the US are driven by Air conditioning demand, which is almost perfectly correlated with available solar energy.
A Conversation sparked by Christopher Locke's 'Gonzo Marketing: Winning Through Worst Practices'. Started by Jeneane Sessum in 2001, Gonzo Engaged was the first Blogger.com team weblog. Let the games continue.
Thursday, June 13, 2002
Tuesday, June 11, 2002
Deconstructing Me
I thought you all might want to see Frank Paynter on Jeneane Sessum over on Sandhill. I may not pull out all the stops, but I confess enough I think, what with the losing my virginity to my husband, smoking pot in college, and wading my way through family alcohol torture. Oh I think I mention blogging too. Not to mention sex in the sea, bowling alley, and other places. GONZO! --jeneane
Monday, June 10, 2002
Cluetrain, MS and the British Government
It seems someone at Microsoft UK wants to make Chris Locke into a liar. You remember that opening passage from Internet Apocalypso?
We die.
You will never hear those words spoken in a television ad. Yet this central fact of human existence colors our world and how we perceive ourselves within it.
"Life is too short," we say, and it is.
Well, some of the millions MS spent on launching the X-box went on an ad specifically designed to falsify this claim:
It starts with a woman giving birth to a baby boy who then shoots out of a window in a surreal sequence.
Viewers then saw the boy ageing rapidly as he flies through the air screaming, before violently crashing into his own grave.
The advert ends with the payoff: "Life is short. Play more."
Fortunately this crisis has been averted. The British Independent Television Commission has banned this shocking violation of normality.
Is this a sinister quid pro quo deal, with Doc Searls flying in to dispense clues in return?
Lets leave the last word to Chris:
We die. And there's more than one way to get it over with. Advertising has some serving suggestions for your premature burial.
We die.
You will never hear those words spoken in a television ad. Yet this central fact of human existence colors our world and how we perceive ourselves within it.
"Life is too short," we say, and it is.
Well, some of the millions MS spent on launching the X-box went on an ad specifically designed to falsify this claim:
It starts with a woman giving birth to a baby boy who then shoots out of a window in a surreal sequence.
Viewers then saw the boy ageing rapidly as he flies through the air screaming, before violently crashing into his own grave.
The advert ends with the payoff: "Life is short. Play more."
Fortunately this crisis has been averted. The British Independent Television Commission has banned this shocking violation of normality.
Is this a sinister quid pro quo deal, with Doc Searls flying in to dispense clues in return?
Lets leave the last word to Chris:
We die. And there's more than one way to get it over with. Advertising has some serving suggestions for your premature burial.
Subscribe to:
Posts (Atom)