Saturday, April 27, 2002

I am being fair . . . . aren't I?

I acknowledge(d) the contribution that experienced, intelligent marketing makes to any business.

But do you really think you need to do the "big dig" to find out that people entering a food business want it to be clean?

Really?

And actually keeping it clean, being nice to customers, etc, is all part of properly managing *any* such business. It has little, if anything, to do with marketing per se, afaics.

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